Every year I share my annual goals on the Harlow blog, and at the end of the year, I share my progress against those goals. It’s my way of looping you into my personal approach to goal-setting, with hopes to inspire you to find your own formula for success. As a personal bonus, the extra accountability motivates me to stay growth-oriented too.

Looking back at 2025, I’m genuinely proud of what I accomplished. Here are some highlights:

• Hit 79% of my revenue goal (made a strategic decision to miss)
• Achieved all of Harlow’s revenue targets
• Worked with two incredible coaches who helped me stay aligned
• Launched events that brought together almost 1.5k registrants
• Grew our newsletter list by 65%
• Expanded our social following by 47%
• Traveled to 12 new places across three new countries

Where I fell short (strength training consistency, savings goals, and some audience growth targets), I’m thinking about refocusing in 2026. And for goals that no longer serve my bigger vision, I’m giving myself permission to let them go.

My process is simple:

1. Reflect on where I was in relation to my goals.
2. Do some deep higher-level reflections on what worked and what didn’t.
3. Build my actual goals and plan for the year ahead.

This year, we’re making space for our crew to do exactly that in real time. Join us for our free Goal Setting Workshop on January 15, 2026 at 10am PT. In 90 minutes, you’ll walk away with a structured framework to actualize your dreams, crystal-clear priorities for your business and your life, and a proven process for turning “someday” into specific, achievable outcomes.

I’ll share my own 2026 goals built using this exact framework, and you’ll get dedicated time to work through yours alongside ambitious people who refuse to choose between professional success and personal wellbeing.

Register here!

Now for the specifics on each of my goals:

2025 Goals

High-Level Guiding Word(s): manifestation & self-empowerment

High-Level Guiding Phrase: If I want it, I can make it happen. I am in charge of my success physically, mentally, and financially.

Personal Wellness

Guiding Phrase: Treat my body well, and create the right spaces for me to thrive mentally and physically.

3-5 Goals:

1. Continue to go to 3-5 workout classes per week.
2. Build strength training into my fitness routine at least 1x/week.
3. Invest in at least one wellness home project to bring calm into my space (sauna, hot tub, cold plunge, new bath, etc.).
4. Fuel my body better. Be intentional with the meals I’m eating and the alcohol I’m consuming, but leave space for experiences and enjoying myself.
5. Spend more time taking in nature (walks to the water, hanging out outside).

End-of-Year Update:

1. I started the year strong with 3-5 classes per week. Then sustained a back injury late spring that threw me out of my routine. Since then I’ve been walking, running, hiking and doing other activities that have been aimed at staying active. I am, however, ready to get back into guided fitness and more intensity in the new year. I am currently searching for group classes at the right class time (both my studios removed the times that work for me!).
2. Related to the first, this got dropped. And I know every year I get older it becomes more and more important to stay consistent here, so I am bringing this back to the top of my list as we go into 2026.
3. As I am typing this, I am going into another tab to press purchase on the sauna I’ve been looking at all year! Merry Christmas to me. 🙂
4. I think I’ve toed this line very well. I am lucky to have a partner who makes our house a haven for healthy home-cooked meals, while having plenty of space and opportunity to enjoy myself and indulge while out and socializing!
5. I spent a ton of time outside this year, running, walking, hiking. I even downloaded Strava to track it all.

Relationships

Guiding Phrase: Protect my energy, while better supporting those closest to me.

3-5 Goals:

1. Protect my time and energy better. Say no more often.
2. Make the people closest to me feel like we’re on the same team, and like they are supported.
3. Release the desire to control other’s narratives.
4. Continue to set healthy boundaries with friends and family, based on my own needs.

End-of-Year Update:

1. It may sound flaky, but I’ve been the queen of saying no, cancelling if my energy isn’t up for the event, pushing out non-priority meetings. I’ve been much better at putting myself and my wellness and priorities first.
2. I genuinely hope that the people closest to me have felt support. I will check in to verify. 😉
3. I am all in on this one. I don’t correct narratives, give them space in my head, or genuinely care what other people think or say about me as I grow, build, and set boundaries.
4. Check and check. I’m more forthcoming about my own needs and what I will and will not stand for than I’ve ever been. Big win.

Money

Guiding Phrase: Get more creative and focused with the ways I’m generating revenue for Harlow and my consulting business. Make it a year of big outcomes. Save to fund future projects and initiatives.

3-5 Goals:

1. Hit $Xk annual income through all revenue streams.
2. Bring on a certified coach(s) to help support me as I build my plan for meeting my financial goals. This will help me add another layer of accountability and keep me in an abundance mindset.
3. Diversify the ways we’re helping people at Harlow and double down on the ways that are working.
   1. Launch Harlow events to help freelancers more confidently run their businesses.
   2. Launch Harlow “Freelance Kickstarter Package” to help freelancers launch their businesses. 
   3. Continue expanding and improving the ways we help freelancers land new clients.
   4. Broaden our owned audience. 
      1. Grow newsletter list from 6.7k to 25k.
   5. Broaden reach on social media. 
      1. Grow personal and Harlow social following from 35k to 75k. 
   6. Grow Harlow’s annual revenue to X. 
4. Redefine my consulting positioning and the type of projects I’m interested in taking on.
   1. Take on more independent projects. Ideas: office hours, smaller focused projects, teaching or speaking opportunities.
      
5. Put $X into savings.

End-of-Year Update:

1. I made it 79% to my overall revenue goal this year (consulting, coaching, rent, interest on existing money, Harlow, sponsorships). My miss on revenue was actually a strategic decision to scale down my consulting business by one client, so I could focus more on the long-term growth of Harlow. And I’m comfortable and confident in that, because I can say that we met ALL of our Harlow revenue goals this year! Much of which we re-invested back into the business for growth.
2. I worked with 2 different coaches this year. A one-off session with Jenni Gritters on event marketing early in the year, and an ongoing retainer with Robyn MacNeill for 9 months of the year. Both were instrumental in helping me reach my goals, shift my focus, and become more aligned.
3. Diversify the ways we’re helping people at Harlow and double down on the ways that are working.
   1. Events: We launched events in 2025, and hosted 7 different events for our crew. With almost 1.5k registrants!
   2. Kickstarter campaign: We didn’t officially launch, but surprise! This is in motion. Stay tuned for more details. 😉
   3. Helping freelancers land new clients: We actually hired someone to come in and rev up the job board! In 2026 expect better job postings, higher rates, and more opportunities for you to get connected with the right fit clients! PLUS we launched our Growth Accelerator program to give freelanders and founders 1:1 support to reach their revenue goals. I helped 35+ people put more money in their pockets, while building lives they truly enjoyed living.
   4. Broaden our owned audience: Our goal was to get to 25k subscribers this year, from 6.7k at the end of last. While we didn’t make it, we did end at 11k subscribers at the end of the year. That’s ~65% growth!
   5. Broaden reach on social media: Our goal was to get from 35k to 75k followers on social. While we didn’t get to 75k, we did end with 51,667 followers across channels. That’s 47% growth!
   6. And I am extra, extra pleased to say that we hit Harlow’s revenue number, almost exactly! A big year of growth for us that stemmed from doubling down on sponsorships, events, and our growth accelerator.
4. I shifted my consulting strategy this year to focus on solo projects. (I was involved in a lot of dual consulting projects with my business partner Andrea prior). I’m serving as a fractional GTM Lead at an early stage company called Olomon, and helping to lead special projects at an enterprise company called New Relic. It’s the perfect mixture for me. I absolutely love the clients I’m working with and the skillset I’m able to flex.
5. Transparently, I missed my saving goals this year, and a lot of that stems from investing back into my business. I made a conscious decision to invest in long-term growth, for greater revenue and returns long-term that will help me fuel that savings later!

Fun

Guiding Phrase: Be intentional with my travel, activities and energy.

3-5 Goals:

1. Visit 5 new places.
2. Visit two new countries.
3. Take at least two true vacations where relaxation is prioritized.
4. Prioritize time visiting nostalgic cities and seeing out-of-town friends and family.
5. Say no to more events, trips, and outings that don’t feel exciting or energizing.

End-of-Year Update:

1. Knocked this one out of the park. 😉 All the new places I visited this year: Monterey & Carmel, California; Saulita, Mexico; Barcelona, Spain; Cassis, France; Siena, Pienza & Montepulciano, Italy; Republic, Washington; Seaside, Coos Bay & Astoria, Oregon; Kaui, Hawaii; Belize City & San Pedro, Belize. Wowza, it was a fun year.
2. Spain, France & Belize were all new countries for me. Check, check, check.
3. Two true vacations — check, check. Hawaii and Belize!
4. Visited a lot of nostalgic cities to see friends and explore the familiar too! Seattle, San Diego, Las Vegas, Whitefish, Park City, New York, Chicago, New Orleans, Napa, Florence — all repeat.
5. While I did A LOT this year, I also did most of it on my terms. I opted out of the things that weren’t the right fit and leaned into the things I truly wanted to experience.

End-of-Year Reflection

Revisiting my 2025 goals reminds me why this annual exercise matters. I came farther than I expected in most areas, fell short in others, and made intentional choices to deprioritize what no longer served my bigger vision. That’s exactly what this process is supposed to help you do: create space to assess what’s working, adjust what isn’t, and celebrate the progress you’ve made along the way.

If you’re tired of reaching December in the same place you were last January, join me for the free Goal Setting Workshop on January 15, 2026 at 10am PT. This isn’t another goal-setting session where you write down aspirations you’ll forget by February. This is about bridging the gap between where you are now and where you actually want to be.

I’ll guide you through this exact framework that’s helped me and hundreds of others turn ambitious goals into lived experiences, and you’ll leave with clarity, not just ideas.

Register here!

And if you want ongoing support and accountability to actually achieve those goals throughout the year, consider joining the Goal Accelerator cohort starting February 2, 2026. The free workshop gives you clarity on your vision. The Goal Accelerator is where you build the tactical plan to actually move the needle and stay accountable to your plan. With only 10 spots available and priority given to early waitlist members, now is the time to secure your place.

Learn more and join the waitlist here!

Wishing you a purposeful and aligned 2026!